
Website Design Essentials: What Every Business Needs to Know
Your website is your digital storefront. It shapes the first impression of your brand and plays a critical role in how users perceive your business. A well-designed website attracts visitors and converts them into loyal customers.
According to research:
75% of users judge a company's credibility based on its website design.
88% of users are less likely to return to a site after a bad experience.
Mobile compatibility is critical, with over 50% of global website traffic coming from mobile devices.
These numbers highlight why investing in professional, user-centric design is a smart business move.
Key Steps Before Building or Redesigning Your Website
Preparation is key to creating a high-performing website. These steps ensure that the foundation is strong:
Develop a wireframe and sitemap to structure the site.
Analyze your existing website (if applicable) to identify areas for improvement.
Set clear goals for what the website should achieve, such as lead generation or sales.
Create a detailed SEO strategy to ensure visibility.
Plan conversion paths/ journeys to guide visitors toward desired actions.
Define metrics and KPIs to measure the site’s success.

Comprehensive Website Design Checklist
1. Design
Ensure mobile and cross-browser compatibility.
Validate HTML/CSS and optimize scripts, images, and CSS for performance.
Confirm the favicon and all text styles (headers, lists, quotes) work properly.
2. Functionality
Test forms, auto-responders, and links (internal and external).
Verify integrations with third-party tools.
Optimize page loading speed and implement 404 error handling.
3. Content
Replace placeholder content with high-quality, relevant material.
Check that images, videos, and downloadable resources work properly.
Ensure copyright and licensing are up-to-date.
4. SEO
Add unique H1 titles, meta descriptions, and SEO-friendly URLs.
Set up a dynamic XML sitemap and submit it to search engines.
Use 301 redirects for old URLs and implement "nofollow" tags for unnecessary links.
5. Analytics
Install and configure tracking tools like Google Analytics.
Set up funnels, goals, and integrate with tools like Google Ads.
6. Backup & Security
Regularly back up your site.
Use secure passwords and monitor for potential threats.
7. Compliance
Ensure accessibility for users with disabilities.
Display terms, privacy policies, and cookie usage notifications.
If applicable, ensure PCI compliance for payment processing.
Takeaways from This Checklist
1. Clarity of Purpose: Your website should align with your business goals.
2. User Experience First: Design and functionality should make the user's journey seamless.
3. SEO is Essential: Optimized content and structure increase visibility.
4. Security and Compliance Matter: A secure, compliant site builds trust and avoids penalties.
5. Continuous Monitoring: Analytics and backups keep the site functional and future-ready.
Educate Yourself to Stay Competitive
A professional website design isn’t just about aesthetics; it’s about delivering measurable results. "Like a billboard, a website is only effective if it gets traffic."
With EB DevTech, your website becomes a strategic marketing tool that works for you- actionable, valuable, and focused on delivering a strong return on investment.
Website Development Services
If you’re ready to take your online presence to the next level, we can help. Contact us today to discuss how our expert web design services can create a site that drives growth and meets your unique needs.